Visuals are the most consumed type of content on social media. This course explains why strong visual content is critical to capturing attention and building brand recognition. Learners will explore various types of visuals — from lifestyle photos and branded graphics to infographics and shareable memes. We’ll also connect back to design principles, showing how to use color, contrast, typography, and hierarchy effectively. Practical examples will demonstrate how brands use visuals to tell stories and encourage engagement. By the end, learners will be able to create compelling, on-brand visuals that stand out in busy social feeds.